When people talk about Beyonce its as though they’re describing a religious experience. I can not tell you how many times I’ve seen people light up when they start to talk about her, they instantly start to glow at just the mention of this person that many of them have never seen in person, let alone met. And any mining of YouTube comments will disclose to you just how ruthless her fans can be if you dare diss the queen.
So I’m always met with a profound since of surprise (disappointment really) when I listen to her music or watch one of her videos and it doesn’t live up to the hype. This is Beyonce who has been performing for people essentially since she exited the womb, Beyonce who was topping the charts and compared to the likes of Tina Turner and Diana Ross as a teenager, Beyonce who is the perfect example of what every man wants in a woman both physically and emotionally, Beyonce who has entertained a long list of foreign dignitaries and made it onto the President’s shortlist of preferred entertainers. And yet when I listen to her music all I hear are poorly crafted sexual metaphors cascaded in artful arrangements and propped up on dope beats, and in those moments I can’t help but think to myself that, “this is not a religious experience, this is just good marketing.”
I fully understand that Beyonce is an artist and that its her job to be provocative and out spoken but I don’t understand why it is that people just gobble it up. Can we take a moment to think about this, how the poster child for being an “independent woman” is now happily married and yet still makes music for single people? How despite claims of being “more than just his (Jay-Z’s) little wife,” she has essentially become just that. When Jay-Z isn’t himself featured in a song, she’s at least written about him. Can we talk about how she compiled a digital archive of every moment she has ever spent on camera? That alone is erring on the side of megalomania.
Can we talk about how the girl who was at one time reticent to say the word “bitch” now throws cuss words around left and right. And I’m glad she feels “confident to express herself and shit,” but I appreciated it when she had generational consciousness. Part of her fame is propped up on the hopes and dreams of little girls wanting to be her and now she is telling those girls to bow down? And no the addition of “flawless” to the end of that song does not mitigate the initial message “bow down”. You should not command people no matter how spiteful and conniving they have been towards you to “bow down” nor can you dehumanize and call them bitches just because you’ve ascertained an ample portion of confidence and a feeling of self-worth. And being an adult who says that only encourages children to do so. This is not becoming of a wife and mother, and I understand that Beyonce couldn’t care less about what I think of her, but what about Blue? Is that the attitude that she wants her daughter to have towards whatever antagonist she may face? And further more, how is it that at this point in her career Beyonce doesn’t know that the best way to deal with your haters is to stand back and let your success speak for itself? But I digress.
I guess the point to all of this over-analyzing is me trying to explain to the world why I’m not a Beyonce fan and why I probably never will be. I know it seems down-right wrong and somewhat sacrilegious not to be a fan of someone of such talent and beauty but I just don’t buy it. I always expect more from her than what I get.