Adam Levine for Proactiv+


I hate the amount of fear mongering that goes on in Proactiv commercials. Fear mongering is of course a tactic used by all cosmetic products in commercials but theres something about the way that Proactiv does it that really irks me. People ought not be concerned about something so superficial.


One thought on “Adam Levine for Proactiv+

  1. Those commercials really are pretty awful. They tap into the notion that our best selves aren’t really so unless they look “perfect” — but, at the same time, they wouldn’t work so well if the reality of our culture wasn’t chronically shallow.

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